<aside> 💡 CTA HERE: Blah

</aside>

🏗 Requirement #1

• Objective 1: Launch 3 major features
  • [ ] Improved editing tool
  • [ ] Slack integration
  • [ ] Page version history
• Objective 2: Expand enterprise offering
  • [ ] Launch SSO (single sign on) by the end of the year
  • [ ] Talk to every new enterprise client to understand their unique needs and make sure they are heard

🎨 Requirement #2

• Objective 1: Improve new user retention
  • [ ] Increase week-one user retention by 40%
  • [ ] Streamline onboarding flow
  • [ ] Integrate new testing framework to get more insight
• Objective 2: Publish more help content to reduce burden on support
  • [ ] Publish at least 5 white papers about primary product areas
  • [ ] Launch new help center
  • [ ] Share help content on social media

🐙 Requirement #3

• Objective 1: Close 20 SMB deals
  • [ ] Of which 4 are over $10K
  • [ ] Of which 10-12 are new business
  • [ ] Of which over half are upgrading plans
• Objective 2: Create strong sales pitch
  • [ ] Create new draft with feedback from product and support
  • [ ] Test new draft with 5 prospects
  • [ ] Integrate feedback and revise pitch
  • [ ] Present to team for final feedback